There are three main ways to install a plugin in WordPress:
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Install from the WordPress Plugin Directory
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Go to Plugins > Add New in your dashboard.
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Search for a plugin, then click Install Now and Activate.
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Upload a Plugin (.zip file)
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Download the plugin as a .zip file from a trusted source.
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Go to Plugins > Add New > Upload Plugin, choose the file, then click Install Now and Activate.
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Manual Installation via FTP
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Unzip the plugin folder.
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Use an FTP client to upload the folder to the /wp-content/plugins/ directory on your server.
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Go to your dashboard and activate the plugin under Plugins > Installed Plugins.
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For more help, check out our tutorial: How to Install Plugins in WordPress?