A Focus Keyword is the main keyword or key phrase that represents the primary topic of a web page or blog post. It is the term you want that specific piece of content to rank for in search engine results. To be effective, the Focus Keyword should closely reflect the content of the page and be included in strategic locations such as the title, headings, meta description, URL, and body text.
Using a well-chosen Focus Keyword helps search engines understand the purpose of your content and can improve its visibility in relevant search queries, increasing the chances of attracting organic traffic.
